Many screen printers struggle to keep their production running on schedule to meet the delivery dates they set for their customers. Too often, shops find themselves scrambling to meet the final deadline, which can lead to staff overtime and plenty of stress. Even worse, if you don’t deliver when you say you will, you risk […]
One of the most effective ways to close a sale with your screen printing clients is with an in-person visit. Whether you’re cold-calling prospective clients or following up with a formal, pre-arranged sales call, having face-to-face time with your customers gives you time to answer all of your clients’ questions and increase their level of […]
As a screen printer, your biggest concern is certainly a quality print for your customer. While this is important, today’s marketplace often demands more from vendors.
Who are you selling your screen printed apparel to? Who are you trying to sell it to? You might have set up your screen printing shop with the simple goal of selling screen printed goods. But to execute an effective business plan and lead your shop toward success, you have to know your target market, or who is most likely to order your goods.