SCREEN PRINTING BUSINESS

As a screen printer, some of your daily operation is sure to include creating artwork for customers. Keeping as much of the screen printing process as possible under your control is the key to getting good results – you have plenty of variables to deal with. However, your clients will often want to provide the artwork for their orders themselves. If your customers know what they’re doing, this can save you some time. But more often than not it can cause a big headache.

No matter the reason – customer demand, a desire to cut costs and waste, or a sense of personal responsibility – more and more businesses are doing what they can to lessen their environmental impact. When it comes to the eco-friendly trend, the screen printing industry is no exception.

Schools can bring a lot of business to your screen printing shop, from team uniforms and warm-up gear to student uniforms and school “spirit wear”. If you can contract with a school, or a school’s supporting organizations, you can find a steady flow of work for your screen printing shop.

Screen printing involves so many different variables, it can be difficult to make sure you’re getting good results every time. Some issues may not even show up until after you’ve delivered the garments to the customer. It’s not always easy, but in order to keep your customers happy you must make every effort to control the quality of your prints.

Screen printing customers love fleece, whether it’s hoodies for a school team or a trendy zip-up with a great art print. Screen printers’ affection for fleece, however, tends to be a little more limited. Getting good results on fleece can be a challenge, and a misprint can be a costly mistake because of the much higher cost of fleece garments compared to t-shirts.

When you think of screen printed products, shirts are probably the first item that comes to mind. But you definitely shouldn’t stop there! There’s a whole world of different materials waiting to be screen printed, and expanding your offerings will help you attract new customers and keep old ones coming back for more.

In the screen printing world, a myth surrounds specialty inks. Screen printers often avoid puff, glow-in-the-dark, metallic and gel inks because they’re considered difficult to work with.

Your screen printing business is nothing without its customers. However, from time to time you’ll come across some clients that are more difficult to deal with than others. Some might be impossibly picky; others may have unrealistic expectations for what you can deliver. The key to keeping customers happy is communication.

Feeling squeezed by the restrictions of a standard-sized screen print? If your creativity can’t be contained in your usual print size, you may want to give oversized printing a try. To really push the envelope, you can print whole backs and fronts of shirts, or even try all-over printing.

In a recent blog post, we covered seven screen printing tips to improve the quality of your products. Today, we’re expanding upon that by exploring seven screen printing mistakes to help you avoid saying, “I will never make that mistake again.”

Traffic, gas prices, long car rides – the morning commute to work can be a real pain. And once you arrive, you’re spending long hours making money for someone else and missing out on what’s most important – your family.

Visited a screen printing trade show lately? If you’re a manual printer who’s just seen an automatic press in action, you might think “there’s no way I can keep pushing a squeegee!”