SCREEN PRINTING BUSINESS

Every industry falls victim to a slow season, and screen printing is no exception. For screen printers, usually the lull comes during the cold winter months, when people are busy with the holidays, the weather doesn’t call for t-shirts and the demand for promotional apparel for sports teams, summer camps and charity events comes nearly to a halt.

When you think of screen printing, the first application that comes to mind is probably textile decoration. But printing on fabric only scratches the surface of screen printing’s capabilities.

Are you looking for a way to up your sales by offering additional products to your screen printing customers? Do you hate turning down small-batch screen printing jobs just because the order size doesn’t make them profitable enough?

For a lot of business owners and managers, the hiring process can be intimidating. It’s difficult to know which applicants will become fantastic employees.

Many people view insurance as a real pain — and in some respects, it can be. But it can also provide you with a valuable safety net.

As a screen printer, your biggest concern is certainly a quality print for your customer. While this is important, today’s marketplace often demands more from vendors.

For what seems like all of screen printing’s history, screen printers have laid down their art on basic cotton shirts. While basic cotton still might be the industry standard, there are countless shirt options available for screen printing.

Colleges and universities offer a vast opportunity for marketing your screen-printed goods.

If you’ve been thinking about starting your own screen printing business, you’ve likely been wondering just what you need to get your screen printing shop up and running.

Flash cure units are a mainstay in nearly every screen printing shop. They’re crucial when it comes to printing a white underbase or when printing abutting or overlapping colors.

How many times have you asked yourself, «I wonder how much I made on that screen printing job?» In order to find out, you really have to answer two different questions: What did I charge for the job and what were the total expenses incurred? The answer to the first question is relatively easy; it’s the total of your invoice less applicable taxes. The second question is a little more difficult to answer, as there’s a multitude of costs that go into your business and screen printing production.

Who are you selling your screen printed apparel to? Who are you trying to sell it to? You might have set up your screen printing shop with the simple goal of selling screen printed goods. But to execute an effective business plan and lead your shop toward success, you have to know your target market, or who is most likely to order your goods.