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4 Costly Heat Transfer Mistakes to Avoid
4 Costly Heat Transfer Mistakes to Avoid

Heat presses are great tools to use to quickly and easily apply designs to apparel, accessories, mugs and other promotional items. As easy as the process is, there’s still a learning curve involved in applying heat transfers. Here are some of the most common heat transfer mistakes and how to avoid them. 1. Misplaced, crooked or backward […]

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Rookie Mistakes
Rookie Mistakes: The Top 5 Errors Beginning Screen Printers Make

When you take up screen printing, you realize just how many factors go into creating great prints press run after press run. If you feel like you’re doing everything right but still end up with frequent misprints, smudges and other problems, it might help to take a look at some of the most common mistakes […]

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The Art of Screen Printing Gig Posters
The Art of Screen Printing Gig Posters

When it comes to gig posters, what started as a simple way of advertising concerts has become an art form all its own. Modern gig posters are just as likely to be found hanging in a gallery or exhibition as they are to be found posted on the walls of a concert hall or theater. There […]

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What You Need to Know to Run
What You Need to Know to Run a Successful Home-Based Screen Printing Business

Screen printing makes an attractive option for people who would like to own and operate their own businesses. Screen printing is fun and creative, it offers many marketing opportunities, it can be run as a one-man operation and the equipment is small enough to set up in a garage, basement or spare room. For that […]

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Screen Printing That Rocks
Screen Printing That Rocks: Decorating Custom Music Merchandise

When you think of custom decorated apparel, band shirts are probably some of the first items that come to mind. Musicians and record labels use t-shirts – in addition to a huge variety of other custom products – to promote their albums and tours, making the music industry a huge market for screen printed goods. […]

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Our 7 Best Tips for Preventing Pinholes in Your Screen Printing Screens
Our 7 Best Tips for Preventing Pinholes in Your Screen Printing Screens

Pinholes: They’re a plague for screen printers everywhere. While you can deal with correcting pinholes in post-production, that’s far from ideal. Fixing pinholes takes time and money, and if a print is riddled with pinholes, it might end up in the scrap pile, costing you money. That’s why the best way to deal with pinholes […]

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Taking Advantage of Promotional Pet
Taking Advantage of Promotional Pet Products at Your Screen Printing Business

The pet industry brings in billions of bones, year after year, and the pet market has been growing at a dramatic rate for more than a decade. In 2016, the pet product market brought in $62.8 billion, up from $60.3 billion in 2015 and from $38.5 billion a decade before. Sixty-three percent of Americans own […]

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Tips for Designing Effective Business Cards at Your Screen Printing Shop
Tips for Designing Effective Business Cards at Your Screen Printing Shop

A business card is an essential tool for networking and marketing not only your customers’ businesses, but also your own screen printing business. Design possibilities are limited only by your imagination, but there are some guidelines to follow to make sure your card produces the desired effect – generating interest in the business it represents […]

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Proper Mesh Care
Proper Mesh Care: How to Maximize the Life of Your Screen Printing Screens

For every screen printing shop, screens are a major expense. Knowing how to clean, care for and store your screens properly can help you to get the maximum amount of life out of your screens, lowering the amount of money your shop spends on screens over time. Invest in the best screens possible Getting the […]

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Exploring the Possibilities
Exploring the Possibilities of Screen Printing on Metal Substrates

The market for screen printing on metal provides ample opportunities for screen printing businesses. To succeed in that market, screen printers have to understand the technical aspects of screen printing on metal substrates. Not all metal substrates are created equal, and not all inks will adhere to all metals. Laying down a great print means […]

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3 Tips for Smart Market
3 Tips for Smart Market Research at Your Screen Printing Business

Whether you’re starting a new screen printing business or looking to expand your existing shop, the importance of conducting careful market research can’t be overstated. Market research gives you a picture of the landscape in which your business will operate, from the economic conditions of the industry to the demographics of your customers and the performance of your competition.

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Adding Custom Can Koozies to Your Screen Printing Shop’s Product Line
Adding Custom Can Koozies to Your Screen Printing Shop’s Product Line

Koozies — those insulating foam can and bottle holders — have become a mainstay at backyard barbecues, summer holiday picnics, tailgates and sporting and musical events. For consumers, koozies help keep drinks colder by insulating them from warm air and warm hands, and by wicking away condensation. They also help set apart cans and bottles from the crowd, so everyone can keep track of their own drinks at social gatherings. 

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