In a previous blog post, we explained why its crucial to keep the website for your screen printing business up to date, as a way to appeal to existing or prospective customers, increase your search engine rankings and keep your website secure. But knowing why it’s important to update your website isn’t the same as […]
If you’re looking for success in the world of screen printing, you need a press that’ll work hard to meet the needs of your business. If you’re a newcomer to the industry, a manual screen printing press is a good way to start.
When was the last time you updated your screen printing business’s website? Best practices used to dictate that a website required an overhaul once every three to four years, but now experts are recommending annual website updates. And that doesn’t count refreshing your website with new and relevant content, which you should be doing on […]
One of the most effective ways to close a sale with your screen printing clients is with an in-person visit. Whether you’re cold-calling prospective clients or following up with a formal, pre-arranged sales call, having face-to-face time with your customers gives you time to answer all of your clients’ questions and increase their level of […]
Finding new business for your print shop can be tough, but persistence and planning can go a long way towards boosting your sales. To keep your screen printing business growing, you need a strategy for drumming up new customers. Without a strategy, new customers are unlikely to find their way to you. Unless you are […]
If you notice that your company’s image is no longer aligned with your mission, it may be time for a rebrand!. Your brand is the essence of your business. Your brand is the image you present to customers and potential customers about who you are and what you do. If you have found your brand […]
A carefully thought out business plan will help guide your shop toward success – here are some tips for writing one! Whether you are in the beginning stages of exploring opening your own screen printing shop or you are a seasoned screen printer whose business has been operating for years, you need a well-crafted business […]
When you’re running a screen printing shop, especially if you are running your own business, it can be easy to devote all of your waking hours to your business. There’s a never ending list of tasks and a constant temptation to stay late to finish the project your working on so you can move on […]
Want to jumpstart the sales of your screen prints? Check out these tips! Keeping your screen printing business growing means increasing your sales month over month and year after year. When you’re building a strategy for increasing sales, it can seem overwhelming. Focusing on one product line can help you to grow your sales in […]
When we talk screen printing, it’s easy to picture full-size, multicolor designs printed across the front or back of a t-shirt. But that’s not the only place you can show off your work! Whether you’ve got your own clothing brand or you’re printing shirts for a customer’s label, creating custom tags can be a cool way to add a professional look to your products.